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MarketingPaths

PATH: The Free Way

What the !%& is a "Path"? A path is a strategy that you as an artist can apply in order to achieve success. Typically, we try to showcase a less traveled road and ideas that contrast the traditional approach of distributing music, build hype through social media and other "regular…
admin
February 4, 2022
Artist DevelopmentMarketing

Best Practices – Spotify Ads

We’ve put together a list of best practices to make sure your audio ad is approved for placement and optimized so you get the most return for your budget. Currently, we are only able to target people in United States. Requirements: Max 30s WAV or MP3 Max 6mb Call-to-action is…
admin
March 30, 2020
How toMarketing

How to upgrade to an official artist channel on YouTube

To be eligible for an Official Artist Channel, make sure you already have a YouTube channel that you own and operate and have at least 3 official music videos on YouTube delivered from a music distribution partner. Benefits Organized content: The Official Artist Channel layout automatically organizes your discography into an album…
admin
July 5, 2018
Marketing

How to get your music into Spotify Playlists?

We have made a guide on how to get your music into Spotify playlists on Kolibri Music When you are releasing with us, you are automatically included in the Kolibri Music Priority Evaluation and will be placed in relevant playlists on Kolibri Music. If you have great music taste and want…
admin
March 14, 2018
How toMarketing

How to get an Apple Music Artist Profile?

https://artists.apple.com/ You will need an apple ID. https://tools.applemusic.com/sv-se Some nice tools to market your music on iTunes and Apple MusicHere we go through the whole process from being signed to having a release with Rexius Records. If you wonder what will happen next, this is the outline. Remember, you are…
admin
March 14, 2018
Marketing

Essential Social Media Tips

As musicians and artists, we all want the maximum exposure for our work, and we know social media may be the #1 (free) way of getting our creations in front of people. Invite ‘likers' of your Facebook posts to like your artist page This isn’t a widely known function on…
admin
March 14, 2018
How toMarketing

How to get verified on Spotify

You no longer need 250 followers to get verified on Spotify, thanks to Spotify for Artists. Spotify has made it much simpler for artists to get a blue tick on their profile, opening Spotify verification up to everyone. It's now easier than ever to get verified, so let's go through…
admin
March 14, 2018
Marketing

Music Reviews and Influencers

Are you a musician that produces great music that looking for a music review but no one seems to notice? Are you hoping that someone will simply stumble upon your music? Do you find it hard to get the attention from music blogs, podcasts, music communities and magazines?To get a…
admin
March 14, 2018
Marketing

How you say something – the basics of Release Types

Have you ever heard the saying “how you say something is more important than what you say”? That also goes for music. If you release a single, EP or an album can make a massive difference in how a track is received. Some tracks are clear-cut singles, while others need…
admin
March 14, 2018
MarketingProject

Why You Shouldn’t Target Everybody In The World

The most common answers independent artists give us when we ask about their target audience is “anyone who wants to listen”. In this article, we’ll explain why this is probably the most damaging mindset an up & coming artist could have — and what you should do instead.    Here…
admin
March 14, 2018
MarketingProject

Identifying the Artist Identity

How do artists craft messaging that have consistent appeal? What comes to mind when you think of your favourite artists? What is it about them that you like in the first place? While the most obvious answer might be the music, there’s always a ton of other stuff you (consciously…
admin
March 14, 2018