The Algorithmic analysis is a structured approach to understanding how an artist’s music is positioned within Spotify’s recommendation system. By identifying relevant listener clusters the goal is to enhance your algorithmic reach. Below is an outline of our process:
Step 1: Account Access #
To perform an effective analysis, we require access to key accounts:
- Spotify for Artists – To review data and insights.
- Artist Account – To create and manage artist-curated playlists.
For details on how to manage your Spotify login credentials, refer to:
Useful guide if you have connected your Spotify account with your facebook and still want to give us access:
- Disconnecting a Facebook login from Spotify
- How to add team members to your Spotify for artists account
Step 2: Algorithmic Analysis Report & Health Check #
We conduct an in-depth evaluation of your Spotify profile, focusing on:
- Overall algorithmic health score
- Clusters of artists your music is recommended alongside
- Listener demographics
If your monthly listeners are below 500, data may be insufficient for a reliable analysis. In such cases, we recommend analyzing a sonically similar artist with a larger listener base (20,000 – 1,000,000 monthly listeners). If you have an artist in mind, let us know, and we can discuss potential candidates!
Step 3: Reviewing the Report & Selecting Clusters #
Artists receive the report and select 2-3 relevant artist clusters that align with their upcoming releases or brand identity.
For further insights on interpreting this report and selecting clusters, please refer to:
Understanding the Algorithmic Analysis Report and How to Select Artist Clusters
Step 4: Generating Detailed Insights #
We provide an in-depth breakdown of selected clusters, analyzing:
- Artists within the chosen clusters
- Key playlists that feature these artists
Step 5: Creating and Refining Artist Playlists #
We create 2-3 artist playlists based on selected clusters and fine-tune them for optimal positioning within Spotify’s recommendation system.
You provide the playlist artwork, and we create the playlist title, description to optimize for search on Spotify and curate and update the playlists ongoing with our tool.
For strategies on maximizing playlist impact, refer to: How to Rank Your Artist Playlists on Spotify.
Step 6: Publishing Playlists on the Artist Account #
Once finalized and reviewed by you, we publish the artist-curated playlists to your artist profile to enhance discoverability and increase the algorithmic health score.
Step 7: Ongoing Playlist Curation #
To maintain algorithmic relevance, the playlists are regularly updated and refined.
Additionally, these insights can be leveraged for paid marketing campaigns:
- Meta & Instagram Ads: How to Use Algorithmic Optimization Insights to Improve Meta and Instagram Ads
- Google & YouTube Campaigns: How to Leverage Algorithmic Optimization Insight in Your Next Google/YouTube Campaign
For any questions, feel free to reach out!